Welcome to Classy Fits!
This Cookie Policy explains how Classy Fits Limited, trading under the brand name Classy Fits, uses cookies and similar technologies (including pixels, tags, and scripts) when you visit our website. This policy forms an integral part of our Privacy Policy.
By continuing to use our Website after having a reasonable opportunity to review this policy and manage your preferences, you consent to the use of cookies as described below. We comply with the UK GDPR, the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
At a Glance Overview
| Subject | Details |
|---|---|
| Data Controller | Classy Fits Limited |
| Consent Standard | Explicit opt-in (Google Consent Mode v2 compliant) |
| Primary Technologies | Cookies, pixels, tags, and scripts |
| Legal Basis | Consent (except for strictly necessary cookies) |
| User Control | Consent can be withdrawn at any time |
1. WHAT ARE COOKIES?
Cookies are small text files stored on your computer, tablet, or mobile device when you visit a website. They enable the website to recognise your device and retain certain information about your visit.
- Session cookies: Deleted when you close your browser.
- Persistent cookies: Remain on your device for a set period or until deleted.
- Similar technologies: Pixels, tags, and scripts operate in a comparable manner to cookies.
2. HOW WE USE COOKIES
We use cookies and similar technologies for the following purposes:
- Core functionality: To ensure the Website operates correctly (for example, remembering your cart, enabling checkout, and maintaining security).
- Performance & analytics: To understand how visitors use the Website and improve design, content, and performance.
- Personalisation: To remember preferences such as region or previously viewed products.
- Marketing effectiveness: To measure and improve the performance of marketing campaigns on platforms such as Google and Meta.
In some cases, cookie data may constitute personal information. Where applicable, such data is handled in accordance with our Privacy Policy. We do not sell or share cookie data with third parties for their own independent marketing purposes.
3. TYPES OF COOKIES WE USE
Strictly Necessary Cookies
Essential for core Website functionality, including adding items to the cart, processing orders at checkout, login functions, and security and fraud prevention.
Performance and Analytics Cookies
Collect aggregated or anonymised information about how visitors use the Website, such as which pages are visited most frequently.
Functional Cookies
Remember choices you make, including region or currency selection, saved items, and browsing preferences.
Marketing and Advertising Cookies
Used to display relevant advertisements, measure ad performance, and create anonymised remarketing audiences. These may be set by platforms such as Google Ads and Meta Ads.
4. LEGAL BASIS AND CONSENT (UK & GOOGLE CONSENT MODE V2)
In line with UK law and Google requirements:
- Strictly necessary cookies operate without consent, as they are required for core functionality.
- Non-essential cookies are used only after you provide explicit consent via our cookie banner.
- Google Consent Mode v2: This technology ensures your consent choices are respected by Google tags. If consent is declined, Google may use cookieless pings for basic measurement.
5. MANAGING YOUR COOKIE PREFERENCES
When you first visit the Website, a cookie banner allows you to accept all cookies, reject non-essential cookies, or customise your settings. You can also manage cookies through your browser settings:
- Chrome: chrome://settings/cookies
- Safari: Preferences → Privacy
- Edge: Settings → Cookies and Site Permissions
- Firefox: Options → Privacy & Security
6. THIRD-PARTY COOKIES AND INTERNATIONAL TRANSFERS
Some cookies are placed by trusted third-party providers, including:
- Google Analytics: Traffic measurement
- Meta Pixel: Advertising effectiveness measurement
- Shopify cookies: Checkout functionality and security
As Classy Fits is operated by a United Kingdom-registered company using global service providers.
7. HOW LONG COOKIES REMAIN ON YOUR DEVICE
- Session cookies: Deleted when the browser is closed
- Analytics cookies: Up to 24 months
- Marketing cookies: Up to 3 months
- Preference cookies: Typically 6–12 months
8. YOUR RIGHTS
Under the UK GDPR, you have the right to access your personal data, request corrections, withdraw consent for non-essential cookies, or object to certain processing activities. If you are not satisfied, you may lodge a complaint with the UK Information Commissioner’s Office (ICO): www.ico.org.uk.
COMPANY INFORMATION
Trading Name: Classy Fits
Legal Entity: Classy Fits Limited
Registration No.: 23934189
Business Address:
23 Willow Ave, Burley, Leeds LS4 2HF, United Kingdom
Return address (logistics partner):
Unit 3, Tungsten Park, Bardon Rd, Coalville LE67 4BL, United Kingdom
All prices displayed on the Website are final. Classy Fits operates as an online-only retailer.
CONTACT INFORMATION
Preferred contact method: Email or contact form
Response time: We aim to respond within 24 hours
Customer Support Email: info@classyfits.co.uk
Customer Support Phone: +44 7533083755
Customer Service Hours (London Time / GMT):
Monday to Friday: 9:00 AM – 5:00 PM
Saturday to Sunday: 9:00 AM – 1:00 PM